Kimmel says box office rigged, Colbert brings in actress for 'Melania'

A new documentary focusing on former First Lady Melania Trump has sparked both critical backlash and surprising success at the box office, quickly becoming a topic of conversation in mainstream media and late-night television. Released on January 30, “Melania” follows Trump’s return to the White House in early 2025, but critics suggest the film offers little insight into the subject, relying instead on visually appealing imagery and an upbeat soundtrack.

A Controversial Production

The documentary’s release was already shadowed by controversy due to its director, Brett Ratner. Ratner’s involvement marks his first major project since facing sexual harassment allegations in 2017. Despite the criticism – with Variety calling it “a piece of state-sanctioned propaganda out of 1960s Communist China” and The Atlantic noting a lack of compelling action – the film reportedly earned $7 million during its opening weekend.

Did You Know? Actress Laura Benanti portrayed Melania Trump on “The Late Show with Stephen Colbert,” delivering lines referencing a comment made by the First Lady herself – that the film “isn’t a documentary.”

Late-Night Takes

The film quickly became fodder for late-night comedians. Stephen Colbert featured actress Laura Benanti as Melania Trump on February 4, with Benanti delivering lines in character, including a playful reference to Michael Jackson’s “Billie Jean” as the First Lady’s favourite song. Jimmy Kimmel, also on February 4, alluded to potential manipulation of the film’s box office numbers, referencing a similar situation involving a book by Donald Trump Jr. In 2019.

Seth Meyers chimed in, labelling the documentary the “least animated feature,” and also poked fun at a private White House screening of the film, suggesting the former President may have struggled to stay awake. Kimmel also noted the timing of the film’s release coincided with layoffs at The Washington Post, drawing a pointed connection to Amazon founder Jeff Bezos’s financial involvement with the project.

Expert Insight: The swift reaction from late-night hosts underscores the continued cultural and political significance of the Trump family, even after leaving office. The documentary’s controversial nature and the comedic responses highlight the ongoing debate surrounding its portrayal of the former First Lady and the broader implications of its production.

What’s Next?

The documentary’s initial success could lead to extended theatrical runs or a release on streaming platforms. The film’s controversial elements will continue to fuel media coverage and public discussion. Further scrutiny of the film’s production and financial backing is also likely, particularly given Kimmel’s comments regarding potential box office manipulation. The film’s impact on public perception of Melania Trump remains to be seen, but it has undoubtedly inserted her back into the national conversation.

Frequently Asked Questions

Who directed the documentary “Melania”?

The documentary “Melania” was directed by Brett Ratner, his first major project since being accused of sexual harassment in 2017.

How did late-night hosts react to the documentary?

Late-night hosts, including Stephen Colbert, Jimmy Kimmel, and Seth Meyers, mocked the documentary through comedic segments and impersonations.

How did “Melania” perform at the box office?

The documentary earned an estimated $7 million during its opening weekend, exceeding expectations despite receiving critical reviews.

Given the blend of critical disapproval and box office success, what does the public’s reaction to “Melania” suggest about the current appetite for political and celebrity-focused documentaries?

Kimmel says box office rigged, Colbert brings in actress for ‘Melania’