Marketing and Communication Project Manager Internship – Gibert Paris
The bookstore and music retailer Gibert is expanding its marketing operations in Paris, with the company currently seeking a project manager to oversee communications and network-wide brand consistency. This recruitment drive aims to support a retail network of approximately 20 locations, as the 140-year-old independent group seeks to maintain its market position.
Did You Know? The Gibert group has operated for 140 years and currently manages a network of roughly 20 physical points of sale across France.
Strategic Marketing and Network Oversight
According to the company, the new project manager will report directly to the Marketing and Communication department. The role involves managing marketing operations for the entire retail network, including the development of email campaigns and the coordination of digital and print production. The position also requires the individual to serve as the primary contact for store teams regarding in-store signage and point-of-sale display requirements.
Expert Insight: Samantha Carter notes that for an independent retailer with a 140-year history, the challenge lies in balancing legacy branding with the demands of modern digital and physical customer experiences. By centralizing signage and marketing communication, the company is likely attempting to ensure that its “preferred site” status and highly-rated application translate into a cohesive experience across its 20 physical storefronts.
What Happens Next
The company has set a target start date of August 31, 2026, for the new hire, with a final application deadline of June 26, 2026. Following the appointment, the project manager will likely begin auditing current reporting tools to measure the efficacy of marketing campaigns. Future initiatives may involve the exploration of new communication channels, as the role mandates active market monitoring and the initiation of new outreach strategies.
Frequently Asked Questions
What are the primary responsibilities of this marketing role?
The role includes implementing marketing plans, managing email campaigns, coordinating digital and print production, and serving as the primary contact for in-store signage and display needs.
Where will the position be based?
The position is located in Paris, as specified by the company.
What is the deadline for applications?
Interested candidates must submit their applications by June 26, 2026.
How do you think independent retailers can best leverage 140 years of brand history in an increasingly digital marketplace?