MS NOW & Crooked Media Deal, Sean Hannity Podcast & More Media News

The media landscape continues to shift, with notable moves in podcasting, streaming, and traditional broadcast programming. Several key players announced strategic changes this week, signaling ongoing efforts to adapt to evolving consumer habits and competitive pressures.

Expanding Audio Reach: MS NOW and Crooked Media

MS NOW has entered into a programming agreement with Crooked Media to feature the audio company’s podcast portfolio on Saturday nights, beginning February 28th at 9 p.m. ET. The lineup includes popular shows such as Pod Save America, Pod Save the World, Strict Scrutiny, Lovett or Leave It, Runaway Country with Alex Wagner, Hysteria, Assembly Required with Stacey Abrams, Offline with Jon Favreau, and What A Day.

Did You Know? The “Crooked on MS NOW” programming will air every Saturday night.

This partnership represents a move by MS NOW to leverage the established audience and content of Crooked Media, a company known for its progressive political commentary. It could be a strategy to attract a different demographic to the network’s weekend programming.

Fox News Doubles Down on Podcasts and Streaming

Fox News is also expanding its audio offerings. Sean Hannity will launch a twice-weekly podcast, “Hang Out with Sean Hannity,” premiering on March 3rd. The podcast promises long-form, unfiltered conversations with figures from various fields, including culture, business, sports, and politics.

Simultaneously, Fox Nation, Fox News Media’s direct-to-consumer streaming service, is now available through Amazon’s Prime Video. U.S. Customers can subscribe for $8.99 per month or $71.88 annually. A bundled option with Fox One is also available for $24.99 per month.

Expert Insight: The expansion of Fox Nation to Prime Video suggests a strategy to broaden its reach and tap into Amazon’s substantial subscriber base. Offering a bundled option with Fox One could incentivize existing Fox News consumers to consolidate their streaming subscriptions.

These moves indicate Fox News’ commitment to diversifying its revenue streams and reaching audiences through multiple platforms.

CBS Adjusts On-Air and Office Footprint

CBS is making adjustments to its on-air talent and real estate. Norah O’Donnell will guest-host CBS Mornings from February 23rd to February 25th, joining Gayle King and Nate Burleson. Her appearance coincides with the promotion of her new book, We The Women: The Hidden Heroes Who Shaped America, which focuses on the contributions of women throughout American history.

CBS properties, including 60 Minutes, CBS Sports, and Inside Edition, are being relocated as Paramount Skydance consolidates its New York City office space. 60 Minutes staffers will move to the CBS Broadcast Center.

Remembering a Civil Rights Leader

The passing of Rev. Jesse Jackson at the age of 84 prompted a tribute from C-SPAN. The network dedicated all-day programming on C-SPAN2 to historic videos of the reverend, featuring his most important speeches and interviews, beginning with his 1984 Democratic convention speech.

Frequently Asked Questions

What podcasts will be featured on “Crooked on MS NOW”?

The lineup includes Pod Save America, Pod Save the World, Strict Scrutiny, Lovett or Leave It, Runaway Country with Alex Wagner, Hysteria, Assembly Required with Stacey Abrams, Offline with Jon Favreau, and What A Day.

When does Sean Hannity’s podcast premiere?

“Hang Out with Sean Hannity” will premiere on Tuesday, March 3rd.

How much does Fox Nation cost on Amazon Prime Video?

Fox Nation is available on Amazon Prime Video for $8.99 per month or $71.88 annually.

As media companies navigate a changing landscape, will these strategic shifts in programming and distribution prove effective in attracting and retaining audiences?