Samsung and MUNCH Museum Bring Rarely Seen Masterpieces to Samsung Art Store – Samsung Newsroom Malaysia
Samsung Electronics Co., Ltd. is partnering with MUNCH to bring 37 digital reproductions of Edvard Munch’s artworks to the Samsung Art Store. Starting June 1, 2026, users of Samsung’s Art TV lineup can display masterpieces like “The Scream” and rarely seen archive pieces in their homes.
The collection includes iconic works such as “The Dance of Life,” “Melancholy,” and “The Sun.” According to Samsung, the initiative aims to make world-class art available to millions of people globally.
Which artworks are included in the Samsung Art Store collection?
The digital library features 37 masterpieces, including “The Scream” and “The Sun.” It also provides access to rarely seen works from the museum’s archives, such as “Two People at Table” and “Garden with Trees.”
Tone Hansen, Director of MUNCH, stated the collaboration is an opportunity to share Munch’s art beyond the museum’s walls in Oslo. Tommy Nilsson, TV & Audio Director at Samsung Nordics, added that the partnership brings a significant part of European artistic heritage into residential spaces.
Why are some of Munch’s works only available digitally?
Several pieces in the collection are too fragile for public display, according to the museum. These works must remain in carefully controlled environments to prevent further deterioration.
Digital reproduction allows these “hidden gems” to be viewed without risking the physical integrity of the original art. This approach enables the public to explore Munch’s private world through high-quality reproductions.
How can users access the MUNCH collection?
The artworks will be available exclusively through the Samsung Art Store on compatible Art TV models. This includes The Frame, OLED, Neo QLED, and Micro RGB lineups.
Compatible 2025 models include The Frame, The Frame Pro, Neo QLED 8K, Neo QLED 4K, Q8F, Q7F, and The Movingstyle. For 2026, compatible models include Micro RGB, OLED, Neo QLED, Mini LED, The Frame, and The Frame Pro.
Users in Europe who are new to the Samsung Art Store may be eligible for a complimentary 90-day subscription trial. This trial provides access to the Munch collection and a broader catalog of more than 5,000 artworks.
What happens next for the collaboration?
The selected MUNCH artworks are scheduled for worldwide release on June 1, 2026. As Samsung expands its Art Store, the company may continue to integrate curated works from other leading galleries and museums.
Future updates to the Art TV lineup could potentially expand the number of compatible devices, while the museum may use this digital reach to attract more visitors to its physical location in Oslo.
Frequently Asked Questions
When will the MUNCH collection be available?
The artworks will be available worldwide on the Samsung Art Store starting June 1, 2026.
Which specific Edvard Munch paintings are included?
The collection includes 37 masterpieces, specifically naming “The Scream,” “The Sun,” “The Dance of Life,” “Melancholy,” “Garden with Trees,” and “Two People at Table.”
Is there a cost to access the art?
While the collection is part of the Samsung Art Store, current owners of compatible TVs in Europe who are new to the service can access a 90-day complimentary subscription trial.
Would you prefer viewing art in a museum or as a digital display in your home?