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Small business stress: Nearly half of owners say they have considered giving up, Xero report finds

Small business stress: Nearly half of owners say they have considered giving up, Xero report finds

February 13, 2026 discoverhiddenusacom Business

Small business owners are facing increasing stress, with three-quarters reporting a more challenging financial year than previous ones, according to a recent report. The pressures stem from a combination of economic factors and the inherent demands of entrepreneurship, impacting both their professional and personal lives.

The Rising Tide of Stress

The Xero Emotional Tax Return report revealed that 48% of respondents attributed increased stress to rising costs, while 30% cited unpredictable demand as a key contributor. This suggests a challenging economic climate where businesses are grappling with both input price increases and fluctuating customer behavior.

The “Emotional Tax” on Business Owners

Xero New Zealand country manager Bridget Snelling described the findings as highlighting the “confronting realities of running a small business.” She explained that owning a business often requires significant personal sacrifices, such as missing family events or consistently working long hours. This burden, she termed an “emotional tax” – the hidden personal costs business owners pay annually.

Did You Know? Business owners are losing an average of five hours of productive work each week due to stress, totaling roughly 30 working days per year.

The stress isn’t confined to work hours, either. 42% of business owners reported the period leading up to the end of the financial year as more stressful than other times of the year. Concerns about paperwork (34%) and making mistakes (31%) are common anxieties.

Impact on Well-being and Productivity

The report also highlighted the physical toll on business owners. Over half (55%) have experienced reduced sleep since starting their business, with 12% losing five or more hours of sleep per night. This lack of rest further exacerbates stress levels and impacts overall health.

Expert Insight: The findings underscore the often-overlooked personal sacrifices inherent in small business ownership. The cumulative effect of financial pressures, long hours, and constant responsibility can significantly impact an owner’s well-being and, the sustainability of their business.

More than half of those surveyed (54%) were surprised by a tax outcome, and the majority of these surprises were negative. Proactive financial management, according to Snelling, is crucial to mitigating these risks.

Looking Ahead

If current economic conditions persist, We see likely that stress levels among small business owners will remain elevated. Businesses may need to prioritize efficiency and cost control to navigate rising expenses. Seeking support networks and proactively addressing financial planning could become increasingly important for maintaining both business viability and owner well-being. A possible next step for business owners could be to explore resources and tools designed to streamline financial processes and reduce administrative burdens.

Frequently Asked Questions

What are the primary causes of stress for small business owners?

According to the report, rising costs (48%) and unpredictable demand (30%) are the main drivers of stress for small business owners.

How does stress impact business owners beyond their work lives?

The report indicates that stress leads to personal sacrifices, such as missing family events, and negatively impacts physical health, with 55% reporting less sleep since starting their business.

What is the “emotional tax” mentioned in the report?

The “emotional tax” refers to the hidden personal costs small business owners pay every year, including sacrifices of time, sleep, and personal well-being.

How do you prioritize your own well-being while navigating the challenges of running a small business?

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