World Cup 2026: USA to Host for First Time Since 1994
Approximately 1.2 million visitors are expected to travel to the New York and New Jersey region for the World Cup, according to business owner Enda Keenan. Local families report significant struggles with ticket accessibility, while youth soccer interest has tripled at clubs like SC Gjøa, according to Coach Kaha Tavadze.
Why are tickets difficult to secure?
Many families are struggling to find affordable access to the tournament. Shantay Armstrong reported that a raffle for affordable tickets in New York closed within minutes of opening, leaving her seven-year-old son without a seat.

Armstrong described the lack of accessibility for those who cannot afford tickets as “heartbreaking,” stating it makes some residents feel “locked out.” To accommodate those without tickets, officials are hosting free fan zones.
How is the tournament impacting youth soccer?
The event is driving a surge in local participation. Coach Kaha Tavadze of the SC Gjøa Soccer club stated that the number of players joining and trying out has tripled over the past year.
Tavadze attributes this growth directly to the World Cup being hosted in the region. He noted that children now follow the sport more closely, wear team jerseys, and may be inspired to go professional after watching live games.
What effect will the World Cup have on local businesses?
Local business owners expect a massive financial boost. Enda Keenan, owner of Legends Bar across from the Empire State Building, said his establishment has already had to turn down business, including inquiries from Fifa officials.
Keenan cited the Champions League final as a precedent for the expected crowds. During that event, Legends Bar hosted 1,300 people inside and 700 outside via an 85-inch television, eventually diverting overflow customers to five nearby bars.
What logistical challenges are fans facing?
Travel and traffic are primary concerns for attending families. Alice Baxter, whose son Baxter Rowland is attending two matches, expressed worry over stadium traffic, parking, and departures.

Baxter told reporters she believes the first few games will be “a little bit stressful” as organizers work out the kinks before the final in New York and New Jersey.
What happens next for New York and New Jersey?
The region’s readiness will be tested as the 1.2 million expected visitors arrive. Local businesses may see a “different level” of activity compared to previous major sporting events, according to Keenan.
Logistical efficiency may improve over time, as Alice Baxter suggested the process would likely get better as officials refine stadium access and traffic flow leading up to the final.
Frequently Asked Questions
How many people are expected to visit the NY/NJ region?
Approximately 1.2 million visitors are expected, according to Enda Keenan.
What is happening to youth soccer enrollment at SC Gjøa?
According to Coach Kaha Tavadze, the club has seen triple the amount of players joining and trying out in the past year.
Where can fans go if they don’t have tickets?
Officials are hosting free fan zones for those without tickets to join the experience.
Do you think the increase in youth soccer interest will last long after the tournament ends?