Skip to main content
Discover Hidden USA
  • News
  • Health
  • Technology
  • Business
  • Entertainment
  • Sports
  • World
Menu
  • News
  • Health
  • Technology
  • Business
  • Entertainment
  • Sports
  • World
Badminton: No more silos as Chong Wei urges unity among BAM senior-junior coaches

Badminton: No more silos as Chong Wei urges unity among BAM senior-junior coaches

January 30, 2026 discoverhiddenusacom Sports

A shift in strategy is underway within the Badminton Association of Malaysia (BAM), spearheaded by Datuk Seri Lee Chong Wei, aimed at fostering greater collaboration between its coaching staff. The initiative, announced Friday, centers on breaking down departmental silos to create a more unified and effective player development system.

New Coaching Appointments

The BAM has officially appointed three new coaches: Harry Hartono from Indonesia, and Malaysians Yeoh Kay Bin and Mohd Zakry Latif. These additions are intended to bolster the national badminton program across multiple disciplines.

Strengthening Men’s Singles

Harry Hartono will focus on enhancing the senior men’s singles coaching team. He will work alongside Datuk Tey Seu Bock, K. Yogendran, Alvin Chew, and Goh Giap Chin. Yeoh Kay Bin, who previously coached independent shuttler Lee Zii Jia, will transition to guiding the junior men’s singles players.

Did You Know? Datuk Seri Lee Chong Wei emphasized the importance of all coaches – both senior and junior – working together as “one family.”

Doubles Focus

Mohd Zakry Latif has been appointed as the women’s doubles coach. He will collaborate with head coach Rosman Razak, Ching Kai Feng, and Amelia Alicia Anscelly. This appointment followed a personal proposal from doubles coaching director, Rexy Mainaky.

A Unified Approach

Datuk Seri Lee Chong Wei’s vision is to establish a systematic and structured pathway for players, nurturing talent from the junior ranks to the professional level. A key component of this plan is eliminating the “silo mentality” where coaches focus solely on their own players.

“I do not want a situation where someone says he or she will only take care of my own players,” Chong Wei stated. “We need to look after everyone together and discuss solutions to any problems.”

Expert Insight: The emphasis on collaboration suggests a recognition that maximizing player potential requires a holistic approach, where expertise is shared across different levels and disciplines. This could lead to more consistent performance and a stronger national team overall.

Looking Ahead

The new coaches are scheduled to begin their duties in February. Yeoh Kay Bin will report on February 3rd, followed by Harry Hartono on February 10th, and Mohd Zakry Latif on February 20th. It is likely that the initial period will be dedicated to familiarization and integration with the existing coaching structure.

A possible next step could involve the implementation of joint training sessions and shared performance analysis to facilitate the desired level of collaboration. Analysts expect that the success of this initiative will depend on the willingness of all coaches to embrace a team-oriented approach.

Frequently Asked Questions

What is the primary goal of these coaching changes?

The primary goal is to strengthen the national badminton setup by fostering collaboration between senior and junior coaches, and to build a more systematic player development pathway.

Who selected the new coaching candidates?

The candidates were submitted by singles coaching director Kenneth Jonassen, with a focus on continuity for young players. Rexy Mainaky personally proposed Mohd Zakry Latif.

When will the new coaches officially begin their roles?

Yeoh Kay Bin will begin on February 3rd, Harry Hartono on February 10th, and Mohd Zakry Latif on February 20th.

How might a more collaborative coaching environment impact the future success of Malaysian badminton?

NA

Recent Posts

  • Common supplement may accelerate memory loss from Alzheimer’s disease
  • How Creative Activities Can Help Manage Stress and Improve Well-being
  • Big Bang Announces 20th Anniversary Global Stadium Tour
  • NeuroExplorer PET Scanner: Revolutionizing Brain Imaging Precision
  • Max Verstappen: Red Bull Is Now the Fourth Fastest Team

Recent Comments

No comments to show.
Discover Hidden USA

Discover Hidden USA helps people discover hidden gems, local businesses, and services across the United States.

Quick Links

  • Privacy Policy
  • About Us
  • Contact
  • Cookie Policy
  • Disclaimer
  • Terms and Conditions

Browse by State

  • Alabama
  • Alaska
  • Arizona
  • Arkansas
  • California
  • Colorado

Connect With Us

© 2026 Discover Hidden USA. All rights reserved.

Privacy Policy Terms of Service