Dramatic Comeback for Oh Se-hoon in Seoul Mayoral Election
The emotional trajectory of the Seoul mayoral election on June 3rd served as a stark case study in psychological volatility. Over a 14-hour period, campaign staff and candidates experienced extreme swings between euphoria and despair, highlighting the intense mental strain of high-stakes competition.
The Anatomy of Emotional Shock
The cycle began at 6 p.m. When exit polls showed Jung Won-oh leading Oh Se-hoon by 5.4%p. This triggered immediate, intense emotional responses, with Jung’s camp erupting in shouts of joy and some members expressing confidence in a significant victory.

Conversely, the Oh Se-hoon camp experienced an immediate psychological crash, described as a “funeral atmosphere.” Observers noted visible signs of distress, such as Cho Eun-hee covering her mouth in dismay and others staring blankly at monitors.
Crisis and Cognitive Strain
The mental pressure intensified around midnight due to a ballot shortage in Songpa-gu. This event plunged the Oh campaign into “complete chaos,” requiring Kim Jae-seop to intervene among hundreds of people demanding the election be voided at the Jamsil 7-dong 2nd polling station.
The stress of the situation led the Oh camp and People Power Party to request a halt to the count from the Seoul Election Commission in Jongno-gu. Despite this, the counting continued, leaving the Oh camp nearly empty as most staff and press departed.
The Golden Cross and Emotional Reversal
A pivotal shift occurred around 7 a.m. On June 4th, as the gap narrowed from 20,000 votes to 10,000. At 7:16 a.m., a “Golden Cross” occurred, sparking an explosion of energy in the Oh camp with shouts of “We won!” and rhythmic chanting of his name.

As the lead solidified, the emotional roles reversed completely. Jung Won-oh’s camp fell into a heavy silence, with members crossing their arms and staring at screens in a state of hollow disappointment as the gap widened from a 0.1%p margin.
Potential Future Implications
The extreme emotional swings experienced by the participants could lead to a period of significant mental recovery. Those who transitioned from “funeral” atmospheres to “peak” excitement may face a lingering “emotional hangover” from the 14-hour ordeal.
Future campaigns may be likely to implement more robust psychological support for staff to handle the volatility of real-time data shifts. The impact of such sudden reversals may also influence how teams manage their expectations during the early hours of a count.
Frequently Asked Questions
What was the initial gap according to the three major broadcasters’ exit polls?
Jung Won-oh was predicted to lead Oh Se-hoon by 5.4%p.
At what exact time did the “Golden Cross” occur?
The reversal in support occurred at 7:16 a.m. On June 4th.
Where did the ballot shortage occur that caused chaos for the Oh campaign?
The shortage occurred in Songpa-gu, specifically affecting the Jamsil 7-dong 2nd polling station.
How do you manage your own stress levels when facing unexpected and rapid changes in a high-pressure situation?