Lambrini Girls Team Up With Music Declares Emergency For New Climate Action Merch
Lambrini Girls and the charity Music Declares Emergency have launched the ‘Hot Girls F*ck The System’ merchandise line to fund climate emergency action. The Brighton-based punk duo created a range of apparel, including hoodies and caps, with all profits donated to the charity’s environmental initiatives.
The new collection includes t-shirts, hoodies, joggers, and caps. According to the charity, the items feature two slogans: “Saving the Planet is C*nty” and “Hot Girls F*ck The System.” These products are currently available for purchase on the Music Declares Emergency website.
Why is this collaboration happening now?
The partnership aims to mobilize resources and people against the climate crisis. Singer Phoebe Lunny stated the world is “on fire” and that putting pressure on those destroying the planet is more important than ever.
Music Declares Emergency CEO Lewis Jamieson said the project demonstrates how music builds communities that can act together for change. This effort coincides with the charity’s plans to launch ‘No Music On A Dead Planet’ action hubs across UK towns and cities.
These hubs are intended to “supercharge climate action” and establish local communities for real change on the ground, according to the charity.
How does this fit into previous climate efforts?
This line follows a pattern of artist-led environmentalism. Last year, the charity released the ‘Hope Over Fear’ range in collaboration with artists including IDLES, Yard Act, Enter Shikari, and Maisie Peters.
The ‘No Music On A Dead Planet’ initiative has previously featured the band Foals and designs from Thom Yorke and Joy Division artist Peter Saville. Fay Milton, co-founder of the charity and drummer for Savages, has previously called for the music industry to change its habits to fight climate change.
What is the current status of Lambrini Girls?
The duo recently released a single titled ‘Cult Of Celebrity,’ which addresses corruption among the elite. This follows their debut album released last year.
The band’s touring schedule was impacted earlier this year. They pulled out of Coachella and rescheduled their North American tour after Phoebe Lunny suffered an acute brain injury and a neck fracture while touring in Australia.
What may happen next for the campaign?
The charity may see an increase in local engagement as the ‘No Music On A Dead Planet’ action hubs roll out in various cities. This could potentially expand the network of artists contributing to the cause.
Depending on the success of the merchandise sales, the charity is likely to continue using artist collaborations as a primary method for funding ground-level climate action.
Frequently Asked Questions
What items are included in the ‘Hot Girls F*ck The System’ line?
The range consists of t-shirts, hoodies, joggers, and caps.
Where do the profits from the merchandise go?
All profits are donated to Music Declares Emergency to support action against the climate emergency.
Why did Lambrini Girls reschedule their North American tour?
The reschedule occurred after singer Phoebe Lunny sustained a neck fracture and an acute brain injury during a tour in Australia.
Do you think artist-led merchandise is an effective way to fund environmental activism?